Start with needs, not features.
List who must be reached, what content you publish and how it should be found. A platform that fits current habits is more used than a clever one.
Know the types.
Intranets hold reference. Chat tools host conversation. Video platforms host media. Newsletter tools push news. Most companies need a mix.
We deliver files that work on all of them.
Choose with a pilot.
Test with one team and a real message. Check search, access on phones and the editing experience.
Ask the people who will publish.
